PAST BRAND PARTNERS
Case studies
We work with food & beverage brands for people and for pets. Two recent results:
6,720 → 39,122 Instagram followers in 17 months
TikTok: 1,183 → 4,195 followers over the same stretch
Read the case studyCRISP POWER figures from Instagram and TikTok, May 2025 to Oct 2026. Lines connect the start and end follower counts, not month-by-month history. Follower growth reflects organic content plus boosted giveaways.
For pets
279 → 51,378 Instagram followers in 20 months
16.7% interaction rate and 267K accounts reached in 90 days
Read the case studyWhat's Barking figures from Instagram, February 2025 to October 2026; reach and interaction rate are from the last 90 days. The line connects the start and end follower counts, not month-by-month history.
WHAT WE DO
Growth strategy & fractional CMO
Know what to do next and why. We audit your channels, content and numbers, then build one plan with clear goals. Fractional CMO support is there for teams without a marketing lead.
Organic social & community
A brand people (and pet parents) follow, talk to and buy from. Content strategy, photo, video and design, plus community management that answers fans and grows superfans.
UGC & recipe content
Creator-style UGC that feels native to the feed, plus food and beverage recipe videos. See UGC & recipe examples →
Email, SMS & retention
Klaviyo Master and Postscript Certified partner. Flows and campaigns that turn first buyers into repeat buyers.
Digital-to-retail
Instacart Ads management, plus ManyChat, coupon and cashback funnels that send online audiences to the shelf, with attribution you and your CFO can see.
Who we work with
Food & beverage brands for people and pets selling DTC, on Instacart and in retail.
Independent restaurants, bars and nightclubs in LA and the South Bay through Full Hands.
REVIEWS

They’re proactive, strategic, and genuinely invested in our success.
We’ve had an outstanding experience partnering with Growthbuster as our social and organic influencer marketing agency. They go beyond execution, acting as true thought partners by bringing forward new opportunities while continuously helping us optimize performance and reduce costs. Since working with them, we’ve grown our social channels and elevated the quality of our content in a meaningful way. They’re proactive, strategic, and genuinely invested in our success.

The team is easy to communicate with, receptive to feedback and the work they do speaks for itself!
Growthbuster has been a transformative partner for Plink! The team has helped Plink! find and express our visual identity, our communications across email and social, and experiment in a collaborative and scalable way. Given the team are operators in their own right, they've got a view across the wholesale, DTC and Amazon landscape for CPG that's rare to find. They're always willing to go the next step in thinking strategically and go far beyond what's expected when it matters. The team is easy to communicate with, receptive to feedback and the work they do speaks for itself!

If you are looking for a trustworthy and proactive partner that consistently over-delivers, Growthbuster is in a league of their own.
Working with Growthbuster has been a complete game-changer for What’s Barking. As a Marketing Manager for a small and dedicated team, I needed an agency that didn’t just execute tasks but truly lived and breathed our brand. Vasa and his team have exceeded every expectation in that regard. Raquel, Brooke, and Simon are not only incredibly easygoing and approachable, but they bring a level of diligence and passion that is hard to find. It feels less like we hired an external agency and more like we have gained a group of dedicated partners who are truly part of our team. They have taken our brand to the next level by matching the internal energy and commitment we have here at What's Barking. If you are looking for a trustworthy and proactive partner that consistently over-delivers, Growthbuster is in a league of their own.

We don’t manage Vasa, he manages himself.
Prior to Growthbuster we were burned at least eight times in the marketing aspect of our company. We don’t manage Vasa, he manages himself. Overall I had a very hard time with the commitment to Vasa and marketing due to prior companies. But I was willing to take the risk, quickly to find out he was over delivering on all aspects of marketing. In the near future he’s taking over all aspects of online marketing. He’s a great man, and if he says he’s going to do something it’s done and he has fully gained our trust. We’re blessed to have him on our team.

Vasa is sharp and as proactive as they come.
Vasa is sharp and as proactive as they come. An aggressively skilled marketeer who has that rare blend of execution and strategic insight that entrepreneurs and CEOs salivate over when they find. A true hustler and a great guy, one of the A team players wherever he goes.
He gets results. Grows revenue. A no excuses whatever-it-takes can do attitude. Can’t say enough good things about Vasa, I’ve worked with him at Quest and on multiple ventures.

In an ocean full of content creators and social agencies, Growthbuster are unicorns.
From the moment I signed on with GB, I felt like I was part of a tight-knit family. They understand social growth at a level I have never seen before. Their holistic approach to content creation, community management, influencer relationship building and general growth hacking is incredible. In an ocean fully of content creators and social agencies, Growthbuster are unicorns. Vasa and his team are always reachable and go above and beyond expectations to ensure you are happy as one of their brand partners. They are truly a pleasure to do business with and I could not recommend them enough to other brand’s looking to scale their social presence in a thoughtful and engaging way.
The LIFTOFF BLOG
Things that help your brand grow.
FAQ
Do you work with pet food brands?
Yes. Growthbuster is a pet food marketing agency as well as a CPG agency for human food and drinks: we work with food & beverage brands for people and for pets. For What's Barking, we grew the brand's Instagram from 279 to 51,378 followers in 20 months. Read the What's Barking case study →
What does Growthbuster do?
Growthbuster is a food and beverage marketing agency in Torrance, CA, founded in 2017. We run growth strategy and fractional CMO support, organic social and community, creators and UGC, email/SMS and Instacart Ads as one program, built around units sold on shelf and online.
How do you connect social media to retail sales?
With digital-to-retail programs: Instacart Ads management, plus ManyChat, coupon and cashback funnels that send your online audience to the shelf, with attribution your CFO can see. Read the Digital-to-Retail Playbook →
What results have you gotten for CPG brands?
Two recent case studies: CRISP POWER's Instagram grew from 6,720 to 39,122 followers in 17 months, and What's Barking's grew from 279 to 51,378 followers in 20 months. See our work →
Do you work with restaurants?
Yes, through Full Hands Restaurant Marketing, a Growthbuster company. Full Hands markets restaurants, bars and nightclubs in Los Angeles and the South Bay, and its free diagnostic works for any restaurant in the U.S. Restaurant marketing →